Sales Forum Clients’ Results

$205 MILLION CORPORATE SALE

Four partners owned a highly successful company, but only 1 still worked full-time. The others refused to sell. I identified the needs of each decision-maker and provided my client with the exact conversations to MOTIVATE and INSPIRE each to agree in principle to a sale.

Next, I trained my client to bridge three radically different languages and communication styles—his own, his partners’ native language, and the highly restrained language of the financial investment firm—so everyone could understand one another and move the transaction forward.

When the offer arrived, my client used my 6 Part Conversation for Sales© to create an agreement that met the needs of the partners, the buyer, and himself. The company sold for $205 million, and my client retained his seat on the board, providing the continuity everyone needed for the company to continue thriving.

$11 MILLION SAVED IN A BUSINESS NEGOTIATION

My client had offered his business partner a $31 million settlement, which opposing counsel rejected the year before he worked with me. Understanding their company and knowing my client’s generous nature, I questioned the total owed. He agreed to have me assemble a highly respected CPA and legal team, and I utilized my expertise in business, coaching, mediation, negotiation, and strategic communication to prepare him with the strategy, skills, and exact conversations required at every stage of the negotiation. The final settlement was $20 million—$11 million less than the offer his partner had refused the previous year.

$1 BILLION INTERNATIONAL PROJECT

For 8 years, an international project requiring 28 signatures had failed to secure any signatures. Those who needed the project completed were suffering financially, while those who didn't need the income refused to cooperate. Within 4 months of my coaching and mediation training for two stakeholders, all 28 decision-makers signed, completing Phase 1 of this $1 billion international project.

HR & TALENT SUCCESSES

For 27 years, Susan Allan has worked with CEOs and executives on hiring, promotions, terminations, compensation, career advancement, communication, and team performance. These critical talent decisions directly impact performance, profitability, and the bottom line.

CAREER PIVOT REQUIRED BY EXTERNAL MARKET CHANGES

A clinical psychologist was faced with a devastating sudden downturn in his income due to HMO payment adjustments. Susan Allan taught him how to pivot into providing Psychological Evaluations for Custody Cases in the Family Court system. He went from struggling to pay his mortgage to becoming extremely wealthy.

SALES & MARKETING SUCCESSES

Your Sales Teams build rapport faster, identify customers’ needs quickly, present solutions that sell, negotiate stronger agreements, move stalled opportunities forward, and close bigger sales. Your leaders learn to prevent and resolve conflict, address costly employee issues, and generate the cooperation required to increase productivity, profitability, and your bottom line.

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SUSAN ALLAN IN THE MEDIA 2026

FORCE Magazine

Authority Magazine interview: Impactful Communication 

Medium: How you Can 2x-6x Your Income in 1 Job Jump

Substack: Become a Winning Founder in 3 Master Moves / To Double Your Bottom Line Much Faster


Accomplish the Impossible!

Create Rapport B4 You Present Your Pitch

 


The Right Language Turns Product Passion into Sales
 

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